A one day project to produce something exciting visually with three A0 off cuts from the printers. Taking this further create a teaser campaign for an exhibition at the ICA in an A4, A3 and A2 formats to be released monthly. The title of the exhibition was "Post Print" Re-cycled, Re-samped, Re-presented, Re-produced.
I weaved the three together in a tight 5mm weave that gradually became more and more distorted. The visual combination of the almost organic print with the brash corporate identity lent itself to a teaser that gradually built up from organic to bright colour throughout the three stages.